Episode 58

Creating Content with Erica Midkiff

February 9, 2016

Today’s boss guest is our good friend and content coach Erica Midkiff. She’s talking with us about finding your voice, why writing is important, making time to create content, how to get past creative blocks, and what to do when you feel like nobody is listening. Erica Midkiff is a content coach who helps creatives listen to and trust themselves so they can share what they know with those who need to hear it most.

Episode Transcript
"If you don't communicate with yourself, it's hard to communicate with others in any meaningful way."
- Erica Midkiff

Discussed in this Episode

  • Why is writing important?
  • Using writing to process ideas for yourself + the clarifying walk
  • How to find your voice in your writing
  • What to do if you don't know what to write about
  • Writing content for newsletters
  • Influence vs copying when finding your writing voice
  • Creating content for multiple platforms
  • Editorial calendars
  • Writing About pages
  • Making time for writing
  • Giving yourself the permission to work the way you work best

featured download!

In this episode, the Content Brainstorm worksheet was mentioned. Download your copy here!

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Resources Mentioned